By Alex Hurt, Spa Director – Weavers House Spa
In a world that’s been rocked to its core, it’s important that we flex to its new shape, and boy oh boy, has this world changed! This virus, and the ensuing pandemic has helped us all to see the true value of life and what is actually important to us. On the flip side, it’s left us all with too much time to dive, introspectively, into our very own melting pot of emotions.
Working within an empathetic industry of professionals that exist to make others feel ‘relaxed’, I think it’s time we systematically unpack why people need to ‘relax’ in the first place. In this article I will be exploring the real reasons why our clients come to us and discuss what we can do to begin to understand them more effectively. These are very different times, and relaxation can be just a buzz word; discovering the real reason that our clients need to relax should be our aim.
Cast your mind back to the time before this pandemic, when consultations were face to face, and we found out through a set of questions what our clients wanted to achieve from their treatments. We would check contra indications, lifestyle, allergies, and work out the key reason for them choosing to spend their time with us. Whilst they appreciated us and the services we offer, maybe they had others to comfort, touch and understand them or were they alone? We would ask them if they wanted to feel ‘energised, relaxed or rebalanced ‘. This set of questions was enough and ensured that we could deliver the right treatment for them.