Courtesy of The Raithwaite Estate Spa, N Yorks
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UK Spa Association

News and views from the UK Spa Association

Autumn/Winter marketing is upon us, what are you offering?

halloween pexel

Autumn has arrived and it’s a great time to bring a focus back to those warming treatments. Soothing massages, hot stones, and all things spicy and festive.

So, what can you offer this Autumn/Winter?

There are many things you can introduce, it’s finding the perfect one to fit your brand and offering. There are a range of skin and body care companies, which offer products allowing you to offer limited edition treatments in line with the season. You can use these to create your very own personalised products and treatments, giving a bespoke feel which also keeps things fresh and inviting.

With Halloween and the arrival of Autumn, it’s also time to start thinking about Christmas treats. Perhap you could offer a pumpkin facial, an orange and cinnamon pedicure or massage, or maybe a warming clove or ginger body scrub?

Another idea we like to share is that you can leave the treatments as they are, and follow your standard treatments with an indulgent hot chocolate, a pumpkin or cranberry tart, a cinnamon bun, a gingerbread cookie, or something else just as delicious.

It’s great to keep your offering fun or indulgently classy, but to keep it exciting by offering something new.

Don’t forget to start thinking about promoting your Christmas gift vouchers and skin and body care gift sets!

 

Written by Clare Cockell

World Wellness Weekend
 

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Tuesday, 23 October 2018
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